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Sunday, 18 September 2011

How To Start Blogging

Expert Author Sally Ormond
Congratulations, you've made the decision to blog. You've got your blog set up - so what happens next?
Your initial enthusiasm will see you through your first few posts but what happens then when it's not new and exciting any more? If you want to be a successful blogger you have to have stamina. Being a one hit wonder won't work, you have to produce informative, well written blogs regularly if you want to grow your readership.
Are you ready to commit to that?
Stamina
Blogging has to become part of your life if you want to succeed. Only by incorporating it into your working week can you be sure your blog will be a success.
This isn't an exhaustive list, but it gives you 5 things you need if you want your blog to work:
1. Time
Whether you're looking to make money from your blog or for it to drive traffic to your website, it's not going to happen overnight.
By setting up a blog and publishing your first post one day, won't result in thousands of avid readers the next. Only the truly committed will cut it in the blogging world.
2. Desire
Having a blog is for life - it takes commitment.
Month after month, year after year, you will have to generate interesting and informative posts about your chosen subject. Generating ideas is a constant process - can you do that?
3. Traffic
A lot of blog owners are ruled by analytics. Granted, you have to keep an eye on your traffic to see how your blog is doing, where your visitors are coming from and what subjects are attracting the most people but don't let it rule your life.
A blog is only truly successful when its visitors hang around, keep coming back and start to interact with you by leaving comments and sharing your content with others.
4. Shout about it
Let's get one thing clear - just because you have a blog doesn't mean people will automatically find it. You have to promote it to get it seen.
Use social media tools such as Twitter and Facebook to announce each post and encourage people to read. Make sure your posts are search engine friendly so they'll appear in search results. All of these will help make your blog more visible.
5. Have a plan
It is essential to have a plan before you start. After all you wouldn't launch a business without thinking about it first. Consider these points:
  • Why do you want to blog?
  • what do you want to achieve through your blog?
  • How often will you publish blog posts?
  • What will you blog about?
Blogging isn't something you can casually enter into. It takes time, dedication and long term management if you are to get results.
Generating quality content regularly is the name of the game - do that and your blog will thrive.


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